Mistakes & Failures are the Key to Success
How many of you think mistakes and failures are a good thing? I don’t see too many hands in the air. Most people usually view mistakes and failures as negative. I would challenge you to look at failures and mistakes positively. We are often fearful of admitting our mistakes or making them to start with, […]
Are you a Marketing Moron? What is a Marketing Moron?
Let’s dumb it down and look at the word “moron” first. I assume after we do that, most can determine what a marketing moron is. Here is the definition from Wikipedia; Moron is a controversial term once used in psychology to denote a category of mental retardation. The term was closely tied with the American […]
Understanding Your Competition – And How To Compete
Every successful business begins with a thorough business plan — and Business Plan Writing 101 includes an effort to identify and analyze the competition. So it’s no big secret that understanding how “the other guys” stay in business is a crucial part of bringing your potential customers around them, and to you. But while the […]